Python Class created to address problems regarding Digital Marketing Attribution.
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Updated
Sep 1, 2025 - Python
Python Class created to address problems regarding Digital Marketing Attribution.
Marketing attribution using Bayesian credible sets and regression methods
Comprehensive marketing analytics and measurement strategies covering modern data analysis, attribution modeling, and ROI optimization methodologies. Turn data into actionable marketing insights.
SQL code for querying first- and last-touch attributions
Weighted doubly robust learning for uplift modeling
Comprehensive digital marketing guides covering modern online marketing strategies, tactics, and optimization methodologies. Master digital channels for maximum ROI and performance.
A high-performance Rust CLI tool to correlate user activity (e.g., marketing attribution, security events) from Nginx/Apache logs.
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