# Business Logistics Analytics Project

This repository contains a data analysis project focused on profit margins, cost efficiency, and shipping volumes.
The goal is to demonstrate practical skills in Excel and Tableau for data processing and visualization.

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## Repository Contents

- **Progetto GLS.xlsx** → Raw data, calculations, and summaries in Excel
- **Progetto GLS.twb** → Interactive Tableau Workbook

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## Key Analyses Performed

- Quarterly margin and market share analysis
- Geographic shipping volume trends
- Regional cost-efficiency mapping
- Average cost vs. shipping volume visualization
- Quarterly/regional KPI benchmarking

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## Tools Used

- **Excel** → Data cleaning and preprocessing
- **Tableau** → Interactive dashboards and visualizations

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## Project Goals

- Analyze complex logistics datasets
- Extract actionable Key Performance Indicators (KPIs)
- Build clear, business-ready visualizations

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