Blog post: How Bucket launched

Author: fmerian

p/bucket.mdx

@@ -0,0 +1,129 @@
+---
+title: "How to launch week: Bucket"
+description: "An overview of what and how Bucket shipped during their first-ever launch week."
+---
+
+Bucket is a feature flagging tool for SaaS companies.
+
+In March 2025, the company had its first-ever launch week.
+
+Below are some key takeaways — an overview of what and how Bucket launched.
+
+<Card title="Bucket.co" href="https://bucket.co">
+    Feature flags for SaaS
+</Card>
+
+## tldr
+
+- **Announce your launch week in advance to raise awareness and start building momentum**
+- **Launch on more places like Product Hunt to maximize the compound effect**
+- **Pull in customers and partners as much as possible**
+
+## how Bucket launched
+
+### anouncements
+
+Bucket made five announcements, introducing:
+
+1. CLI
+2. Toolbar
+3. Event log
+4. GitHub integration
+5. Revamped docs
+
+For the announcements, they applied three tactics:
+
+- Published release notes
+- Published posts on Twitter/X, Bluesky and LinkedIn
+- Launched on Product Hunt
+
+<Card title="Bucket DX Launch Week Kick-off" href="https://bucket.co/blog/bucket-dx-launch-week">
+    A week of announcements
+</Card>
+<Card title="Bucket DX on Product Hunt" href="https://producthunt.com/posts/bucket-dx">
+    Feature flagging with CLI, Toolbar, Event log & more
+</Card>
+
+### results
+
+**Day 0 — Friday, February 28 — Preview**
+
+- Likes: 23
+- Reposts: 7
+- Impressions: 1,856
+
+**Day 1 - Monday, March 17 - [Introducing Bucket CLI](https://x.com/bucketdotco/status/1901679176220016936)**
+
+- Likes: 6
+- Reposts: 6
+- Impressions: 1,455
+
+**Day 2 - Tuesday, March 18 - [Introducing Bucket Toolbar](https://x.com/bucketdotco/status/1901935964932710698)**
+
+- Likes: 6
+- Reposts: 5
+- Impressions: 772
+
+// On Day 2, Bucket also launched on Product Hunt. They did a "Battle Royale" with Tinybird, an open-source analytics platform.
+
+**Day 3 - Wednesday, March 19 - [Introducing Event log](https://x.com/bucketdotco/status/1902387367190880306)**
+
+- Likes: 2
+- Reposts: 2
+- Impressions: 246
+
+**Day 4 - Thursday, March 20 - [Introducing GitHub integration](https://x.com/bucketdotco/status/1902737199503986774)**
+
+- Likes: 7
+- Reposts: 6
+- Impressions: 1,684
+
+**Day 5 - Friday, March 21 - [Introducing revamped docs](https://x.com/bucketdotco/status/1903094995693023274)**
+
+- Likes: 8
+- Reposts: 3
+- Impressions: 535
+
+<Card title="Bucket on X — Day 0" href="https://x.com/bucketdotco/status/1895427990122827944">
+    Initializing...
+</Card>
+<Card title="Bucket on X — Day 1" href="https://x.com/bucketdotco/status/1901679176220016936">
+    Introducing Bucket CLI
+</Card>
+<Card title="Bucket on X — Day 2" href="https://x.com/bucketdotco/status/1901935964932710698">
+    Introducing Bucket Toolbar
+</Card>
+<Card title="Bucket on X — Day 3" href="https://x.com/bucketdotco/status/1902387367190880306">
+    Introducing Event log
+</Card>
+<Card title="Bucket on X — Day 4" href="https://x.com/bucketdotco/status/1902737199503986774">
+    Introducing GitHub integration
+</Card>
+<Card title="Bucket on X — Day 5" href="https://x.com/bucketdotco/status/1903094995693023274">
+    Introducing revamped docs
+</Card>
+
+## key takeaways
+
+Some learnings from this launch week:
+
+- Announce your launch week in advance to raise awareness and start building momentum.
+- Launch on more places like Product Hunt to maximize the compound effect.
+- Pull in customers and partners as much as possible. Bucket may have reached this level of engagement because it collaborated with Tinybird and GitBook.
+
+That's a wrap! 
+
+**Follow [@launchweekdev on X](https://x.com/launchweekdev) for more insights.**
+
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