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src/recommendations/events.md

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@@ -4,16 +4,17 @@ title: Recommendation-Specific Events
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When you install and deploy an Adobe Commerce services product, such as [Product Recommendations]({{ page.baseurl }}/recommendations/install-configure.html) or [Live Search]({{ page.baseurl }}/live-search/install.html), the modules add user events that enable behavioral data collection. Refer to the [Storefront Events SDK]({{ site.baseurl }}/shared-services/storefront-events-sdk.html) to learn how to handle events on an [{{site.data.var.ee}}](https://business.adobe.com/products/magento/magento-commerce.html) storefront. The Storefront Events SDK lists all events deployed. However, there are events specific to Product Recommendations as listed in the following table:
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When you install and deploy an Adobe Commerce services product, such as [Product Recommendations]({{ page.baseurl }}/recommendations/install-configure.html) or [Live Search]({{ page.baseurl }}/live-search/install.html), the modules add user events that enable storefront behavioral data collection. Refer to the [Storefront Events SDK]({{ site.baseurl }}/shared-services/storefront-events-sdk.html) to learn how to handle events on an [{{site.data.var.ee}}](https://business.adobe.com/products/magento/magento-commerce.html) storefront. The Storefront Events SDK lists all events deployed. However, there are events specific to Product Recommendations as listed in the following table:
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Event | Description | Used for metrics?
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Event | Description | [Used for metrics?](https://docs.magento.com/user-guide/marketing/recommendation-metrics.html)
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--- | --- | ---
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`impression-render` | The recommendation unit is rendered on the page. | Yes
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`rec-add-to-cart-click` | The customer clicks the **Add to cart** button for an item in the recommendation unit. | No (unless there is an add to cart button present in the recommendations template)
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`rec-click` | The customer clicks a product in the recommendation unit. | Yes
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`view` | The recommendation unit becomes viewable on the page, such as by scrolling into view. Used for metrics. | Yes
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`view` | The recommendation unit becomes viewable on the page, such as by scrolling into view. | Yes
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To learn more about how you can use metrics to analyze how well your recommendations are performing, see the [user guide](https://docs.magento.com/user-guide/marketing/recommendation-metrics.html).
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{:.bs-callout-info}
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The following events are not specific to Product Recommendations, but are required to return results: `view`, `add-to-cart`, and `place-order`.
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If shoppers use ad blockers or enable privacy settings that prevent the `magento/product-recommendations` module from capturing events, the metrics reflected in the [Product Recommendations dashboard](https://docs.magento.com/user-guide/marketing/product-recommendations.html#dashboard) will not be accurate. Most likely, the engagement and revenue numbers will be underrepresented.
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