diff --git a/packages/bundler-plugin-core/src/options-mapping.ts b/packages/bundler-plugin-core/src/options-mapping.ts
index ba12d3e5..c03ae9e2 100644
--- a/packages/bundler-plugin-core/src/options-mapping.ts
+++ b/packages/bundler-plugin-core/src/options-mapping.ts
@@ -26,6 +26,7 @@ export function normalizeUserOptions(userOptions: UserOptions) {
       create: userOptions.release?.create ?? true,
       finalize: userOptions.release?.finalize ?? true,
       vcsRemote: userOptions.release?.vcsRemote ?? process.env["SENTRY_VSC_REMOTE"] ?? "origin",
+      setCommits: userOptions.release?.setCommits,
     },
     bundleSizeOptimizations: userOptions.bundleSizeOptimizations,
     reactComponentAnnotation: userOptions.reactComponentAnnotation,
@@ -39,6 +40,44 @@ export function normalizeUserOptions(userOptions: UserOptions) {
     _experiments: userOptions._experiments ?? {},
   };
 
+  if (options.release.setCommits === undefined) {
+    if (
+      process.env["VERCEL"] &&
+      process.env["VERCEL_GIT_COMMIT_SHA"] &&
+      process.env["VERCEL_GIT_REPO_SLUG"] &&
+      process.env["VERCEL_GIT_REPO_OWNER"]
+    ) {
+      options.release.setCommits = {
+        // @ts-expect-error This is fine
+        shouldNotThrowOnFailure: true,
+        commit: process.env["VERCEL_GIT_COMMIT_SHA"],
+        previousCommit: process.env["VERCEL_GIT_PREVIOUS_SHA"],
+        repo: `${process.env["VERCEL_GIT_REPO_OWNER"]}/${process.env["VERCEL_GIT_REPO_SLUG"]}`,
+        ignoreEmpty: true,
+        ignoreMissing: true,
+      };
+    } else {
+      options.release.setCommits = {
+        shouldNotThrowOnFailure: true,
+        // @ts-expect-error This is fine
+        auto: true,
+        ignoreEmpty: true,
+        ignoreMissing: true,
+      };
+    }
+  }
+
+  if (
+    options.release.deploy === undefined &&
+    process.env["VERCEL"] &&
+    process.env["VERCEL_TARGET_ENV"]
+  ) {
+    options.release.deploy = {
+      env: `vercel-${process.env["VERCEL_TARGET_ENV"]}`,
+      url: process.env["VERCEL_URL"] ? `https://${process.env["VERCEL_URL"]}` : undefined,
+    };
+  }
+
   return options;
 }
 
diff --git a/packages/bundler-plugin-core/src/plugins/release-management.ts b/packages/bundler-plugin-core/src/plugins/release-management.ts
index 8abac956..6940d530 100644
--- a/packages/bundler-plugin-core/src/plugins/release-management.ts
+++ b/packages/bundler-plugin-core/src/plugins/release-management.ts
@@ -13,7 +13,7 @@ interface ReleaseManagementPluginOptions {
   shouldCreateRelease: boolean;
   shouldFinalizeRelease: boolean;
   include?: string | IncludeEntry | Array<string | IncludeEntry>;
-  setCommitsOption?: SentryCliCommitsOptions;
+  setCommitsOption: SentryCliCommitsOptions | false | { auto: true; isDefault: true };
   deployOptions?: SentryCliNewDeployOptions;
   dist?: string;
   handleRecoverableError: HandleRecoverableErrorFn;
@@ -37,6 +37,7 @@ interface ReleaseManagementPluginOptions {
  * Additionally, if legacy upload options are set, it uploads source maps in the legacy (non-debugId) way.
  */
 export function releaseManagementPlugin({
+  logger,
   releaseName,
   include,
   dist,
@@ -86,8 +87,20 @@ export function releaseManagementPlugin({
           });
         }
 
-        if (setCommitsOption) {
-          await cliInstance.releases.setCommits(releaseName, setCommitsOption);
+        if (setCommitsOption !== false) {
+          try {
+            await cliInstance.releases.setCommits(releaseName, setCommitsOption);
+          } catch (e) {
+            // shouldNotThrowOnFailure being present means that the plugin defaulted to `{ auto: true }` for the setCommitsOptions, meaning that wee should not throw when CLI throws because there is no repo
+            if (!("shouldNotThrowOnFailure" in setCommitsOption)) {
+              throw e;
+            } else {
+              logger.debug(
+                "An error occurred setting commits on release (this message can be ignored unless you commits on release are desired):",
+                e
+              );
+            }
+          }
         }
 
         if (shouldFinalizeRelease) {
diff --git a/packages/bundler-plugin-core/src/types.ts b/packages/bundler-plugin-core/src/types.ts
index 61db9049..bc55427e 100644
--- a/packages/bundler-plugin-core/src/types.ts
+++ b/packages/bundler-plugin-core/src/types.ts
@@ -200,8 +200,10 @@ export interface Options {
 
     /**
      * Associates the release with its commits in Sentry.
+     *
+     * Defaults to `{ auto: true }`. Set to `false` to disable commit association.
      */
-    setCommits?: SetCommitsOptions;
+    setCommits?: SetCommitsOptions | false;
 
     /**
      * Adds deployment information to the release in Sentry.
diff --git a/packages/bundler-plugin-core/test/option-mappings.test.ts b/packages/bundler-plugin-core/test/option-mappings.test.ts
index 54907571..216b7fd2 100644
--- a/packages/bundler-plugin-core/test/option-mappings.test.ts
+++ b/packages/bundler-plugin-core/test/option-mappings.test.ts
@@ -23,6 +23,10 @@ describe("normalizeUserOptions()", () => {
         create: true,
         vcsRemote: "origin",
         uploadLegacySourcemaps: "./out",
+        setCommits: {
+          auto: true,
+          shouldNotThrowOnFailure: true,
+        },
       },
       silent: false,
       telemetry: true,
@@ -74,6 +78,10 @@ describe("normalizeUserOptions()", () => {
           sourceMapReference: false,
           stripCommonPrefix: true,
         },
+        setCommits: {
+          auto: true,
+          shouldNotThrowOnFailure: true,
+        },
       },
       silent: false,
       telemetry: true,
diff --git a/packages/dev-utils/src/generate-documentation-table.ts b/packages/dev-utils/src/generate-documentation-table.ts
index 1d2f3244..bd522fe7 100644
--- a/packages/dev-utils/src/generate-documentation-table.ts
+++ b/packages/dev-utils/src/generate-documentation-table.ts
@@ -154,7 +154,8 @@ errorHandler: (err) => {
       },
       {
         name: "setCommits",
-        fullDescription: "Option to associate the created release with its commits in Sentry.",
+        fullDescription:
+          "Option to associate the created release with its commits in Sentry. Defaults to `{ auto: true }`. Set to `false` to disable.",
         children: [
           {
             name: "previousCommit",
diff --git a/packages/integration-tests/fixtures/telemetry/telemetry.test.ts b/packages/integration-tests/fixtures/telemetry/telemetry.test.ts
index 5015cfdf..deb289e1 100644
--- a/packages/integration-tests/fixtures/telemetry/telemetry.test.ts
+++ b/packages/integration-tests/fixtures/telemetry/telemetry.test.ts
@@ -101,7 +101,7 @@ test("rollup bundle telemetry", async () => {
               "upload-legacy-sourcemaps": false,
               "module-metadata": false,
               "inject-build-information": false,
-              "set-commits": "undefined",
+              "set-commits": "auto",
               "finalize-release": true,
               "deploy-options": false,
               "custom-error-handler": false,