Unable to get camera to be recognized on

[minnixtx]

Currently using Lubuntu 22.04.3 LTS on my Atomic Pi installed on the eMMC.

I've followed these instructions https://github.com/digitalloggers/geocam-bin
Created a new udev rule within /usr/lib/udev/rules.d called 98-picam.rules and written in it:

, ATTR{idProduct} =="b00c" \
, MODE="0660", OWNER="root" \
, GROUP="video" \
, RUN+="/home/minnix/geocam-bin/mxcam boot /home/minnix/geocam-bin/gc6500_ddrboot_fw.img /home/minnix/geocam-bin/config.json /home/minnix/geocam-bin/sensor_ov2710_mayfield_le.bin"

Followed these directions https://github.com/digitalloggers/geocam-v4l2
Built the plugin and copied to /usr/lib/$(dpkg-architecture -qDEB_HOST_MULTIARCH)/libv4l/plugins/
And then export LD_PRELOAD=/usr/lib/$(dpkg-architecture -qDEB_HOST_MULTIARCH)/libv4l/v4l1compat.so

Camera does not show up in lsusb, even after reboot. What do I need to do to get the camera to work?