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Description
This term, or 'audience analysis', is proposed, since it's a critical part of content usability. This could be cross-referenced with 'task analysis' and 'user story', for example. See #60 and #30
The question is, which should be the primary term? Or should either of them be?
The key, however, is to focus the definition on the kinds of audience inquiries specific to content development, not the full scope of inquiries possible.