diff --git a/index.js b/index.js
index 14616cf..0e42524 100644
--- a/index.js
+++ b/index.js
@@ -6,6 +6,8 @@ const stopcock = require('stopcock');
 const got = require('got');
 const url = require('url');
 
+const isPlainObject = require('lodash/isPlainObject');
+
 const pkg = require('./package');
 const resources = require('./resources');
 
@@ -292,9 +294,27 @@ Shopify.prototype.graphql = function graphql(data, variables) {
         this.updateGraphqlLimits(res.body.extensions.cost);
       }
 
+      // see https://shopify.dev/docs/apps/launch/protected-customer-data#graphql-admin-api-request-with-unapproved-fields
       if (Array.isArray(res.body.errors)) {
-        // Make Got consider this response errored and retry if needed.
-        throw new Error(res.body.errors[0].message);
+        const isProtectedCustomerDataError = res.body.errors.every((error) => {
+          return (
+            error &&
+            isPlainObject(error.extensions) &&
+            error.extensions.code === 'ACCESS_DENIED' &&
+            error.extensions.documentation &&
+            error.extensions.requiredAccess
+          );
+        });
+
+        if (
+          isProtectedCustomerDataError &&
+          this.options.onProtectedCustomerDataError
+        ) {
+          this.options.onProtectedCustomerDataError(res.body.errors);
+        } else {
+          // Make Got consider this response errored and retry if needed.
+          throw new Error(res.body.errors[0].message);
+        }
       }
     }
 
diff --git a/test/shopify.test.js b/test/shopify.test.js
index f512584..654589e 100644
--- a/test/shopify.test.js
+++ b/test/shopify.test.js
@@ -917,6 +917,134 @@ describe('Shopify', () => {
       );
     });
 
+    it('throws an error on protected customer data errors by default', () => {
+      const shopify = new Shopify({ shopName, accessToken });
+
+      scope.post('/admin/api/graphql.json').reply(200, {
+        errors: [
+          {
+            message:
+              'This app is not approved to use the email field. See https://partners.shopify.com/1/apps/1/customer_data for more details.',
+            path: ['customers', 'edges', '0', 'node', 'email'],
+            extensions: {
+              code: 'ACCESS_DENIED',
+              documentation:
+                'https://partners.shopify.com/1/apps/1/customer_data',
+              requiredAccess:
+                'Shopify approval is required before using the email field.'
+            }
+          }
+        ]
+      });
+
+      return shopify.graphql('query').then(
+        () => {
+          throw new Error('Test invalidation');
+        },
+        (err) => {
+          expect(err).to.be.an.instanceof(Error);
+          expect(err.message).to.equal(
+            'This app is not approved to use the email field. See https://partners.shopify.com/1/apps/1/customer_data for more details.'
+          );
+        }
+      );
+    });
+
+    it('calls a provided onProtectedCustomerDataError hook when a protected customer data error occurs', () => {
+      const customerDataErrors = [
+        {
+          message:
+            'This app is not approved to use the email field. See https://partners.shopify.com/1/apps/1/customer_data for more details.',
+          path: ['customers', 'edges', '0', 'node', 'email'],
+          extensions: {
+            code: 'ACCESS_DENIED',
+            documentation:
+              'https://partners.shopify.com/1/apps/1/customer_data',
+            requiredAccess:
+              'Shopify approval is required before using the email field.'
+          }
+        },
+        {
+          message:
+            'This app is not approved to use the firstName field. See https://partners.shopify.com/1/apps/1/customer_data for more details.',
+          path: ['customers', 'edges', '0', 'node', 'firstName'],
+          extensions: {
+            code: 'ACCESS_DENIED',
+            documentation:
+              'https://partners.shopify.com/1/apps/1/customer_data',
+            requiredAccess:
+              'Shopify approval is required before using the firstName field.'
+          }
+        }
+      ];
+
+      let calledWithErrors = undefined;
+
+      const shopify = new Shopify({
+        shopName,
+        accessToken,
+        onProtectedCustomerDataError: (errors) => {
+          calledWithErrors = errors;
+        }
+      });
+
+      scope.post('/admin/api/graphql.json').reply(200, {
+        errors: customerDataErrors
+      });
+
+      return shopify.graphql('query').then(() => {
+        expect(calledWithErrors).to.deep.equal(customerDataErrors);
+      });
+    });
+
+    it('throws an error if the onProtectedCustomerDataError hook is provided but not all errors are customer data errors', () => {
+      const shopify = new Shopify({ shopName, accessToken });
+
+      scope.post('/admin/api/graphql.json').reply(200, {
+        errors: [
+          {
+            message: "Field 'foo' doesn't exist on type 'QueryRoot'",
+            locations: [
+              {
+                line: 1,
+                column: 3
+              }
+            ],
+            path: ['query', 'foo'],
+            extensions: {
+              code: 'undefinedField',
+              typeName: 'QueryRoot',
+              fieldName: 'foo'
+            }
+          },
+          {
+            message:
+              'This app is not approved to use the email field. See https://partners.shopify.com/1/apps/1/customer_data for more details.',
+            path: ['customers', 'edges', '0', 'node', 'email'],
+            extensions: {
+              code: 'ACCESS_DENIED',
+              documentation:
+                'https://partners.shopify.com/1/apps/1/customer_data',
+              requiredAccess:
+                'Shopify approval is required before using the email field.'
+            }
+          }
+        ]
+      });
+
+      return shopify.graphql('query').then(
+        () => {
+          throw new Error('Test invalidation');
+        },
+        (err) => {
+          expect(err).to.be.an.instanceof(Error);
+          expect(err.message).to.equal(
+            "Field 'foo' doesn't exist on type 'QueryRoot'"
+          );
+        }
+      );
+    });
+
     it('uses basic auth as intended', () => {
       const shopify = new Shopify({ shopName, apiKey, password });
 
diff --git a/types/index.d.ts b/types/index.d.ts
index 24976d2..20846ba 100644
--- a/types/index.d.ts
+++ b/types/index.d.ts
@@ -786,6 +786,16 @@ declare namespace Shopify {
     interval: number;
   }
 
+  export interface IProtectedCustomerDataError {
+    message: string;
+    path: string[];
+    extension: {
+      code: 'ACCESS_DENIED';
+      documentation: string;
+      requiredAccess: string;
+    };
+  }
+
   export interface IPublicShopifyConfig {
     accessToken: string;
     apiVersion?: string;
@@ -796,6 +806,9 @@ declare namespace Shopify {
     timeout?: number;
     hooks?: Hooks;
     agent?: Agents;
+    onProtectedCustomerDataError?: (
+      errors: IProtectedCustomerDataError[]
+    ) => void;
   }
 
   export interface IPrivateShopifyConfig {