diff --git a/examples/gallery/embellishments/text_formatting.py b/examples/gallery/embellishments/text_formatting.py
new file mode 100644
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+++ b/examples/gallery/embellishments/text_formatting.py
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+"""
+Text formatting
+===============
+
+There are various options for formatting text contained in a plot, e.g., text added
+via :meth:`pygmt.Figure.text`, the plot title, labels of colorbars as well as
+Cartesian axes, and legend entries. It's also possible to change the font as well
+as its color and size only for specific characters of a longer text. The supported
+fonts are listed at :doc:`Supported Fonts </techref/fonts>`. For an complete
+overview see :doc:`Text Formatting </techref/text_formatting>`.
+"""
+
+# %%
+import pygmt
+
+fig = pygmt.Figure()
+fig.basemap(region=[-1, 1, -4, 4], projection="X4c/5c", frame=0)
+
+# Change font color for specific characters of the word "PyGMT"
+# blue for "P", yellow for "y", and red for "GMT"
+fig.text(x=0, y=3, text="@;63/124/173;P@;;@;255/212/59;y@;;@;238/86/52;GMT@;;")
+
+# Change font size and style for one single character, respectively
+fig.text(x=0, y=2, text="te@:15:x@::t     tex@%Courier-Oblique%t@%%")
+
+# Use superscript
+fig.text(x=0, y=1, text="E = mc@+2@+")
+
+# Use subscripts and Greek letters
+fig.text(x=0, y=0, text="@~s@~@-ij@- = c@-ijkl@- @~e@~@-kl@-")
+
+# Combine two characters above each other
+fig.text(x=0, y=-1, text="@!_~")
+
+# Underline the text
+fig.text(x=0, y=-2, text="@_underlined text@_")
+
+# Use small caps
+fig.text(x=0, y=-3, text="@#text in small caps@#")
+
+fig.show()